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Custom Web Site Design                                       

Don’t know why you need a web site?  Read these seven web site advantages and see for yourself why professional web site design is important to small businesses.

1.    Plenty of space

It can be hard to choose what to say in your limited-space print ads.  One benefit of having a web site is that you have enough space to market all your services, announce events, display product photos, show maps and directions, list staff education and credentials, post client testimonials and industry awards - anything you feel will help potential customers make an informed decision.

2.    Available 24/7

Available even when your business is closed or no one is available to answer your phone.  You can encourage callers who've missed you to visit your web site for more information while they wait for your return call.

3.    Easy to update

Printed material, while still very necessary, can be expensive and troublesome to keep updated.  With a web site you can easily let the public know of changes to your hours of operation, product or service offerings, business address or phone number, staff, etc.

4.    Adds credibility

A well-thought-out, professionally designed web site can add credibility to your small business - no matter how small your business is.  A web site can also convey a sense of stability - especially important if your small business operates without a storefront; potential customers will feel reassured that they could contact you if they lost your information.

5.    Great word-of-mouth marketing

It's easy for someone to share your web site address with a friend in an email, a phone conversation or a meeting where none of your brochures or business cards are available.

6.    Adds value

Your web site can become a valuable resource to potential and current customers.  Post information on how to care for products you sell, referrals to related services, interesting facts, how-to's, tips, trends, mistakes to avoid or a glossary of industry terms.

7.    Stay ahead of or keep up with competition

People use the internet to research everything from furniture to limousine service to preschools.  If your competitor has a web site listed in their print ad and you don't, those online savvy people may check out your competitor's offerings first.

Hello!  Your target customer is already online!  If your competitor is just a click away, who do you think will get the first opportunity to serve that customer?

       Download your guide to getting your small business online.

Custom web site design

Whether you need one page or one hundred, whether you know exactly what you want your web site to look like or have no idea where to start, we can develop a professional web site design ideally suited to your business.

Social Networking Links

We can link to your social networking sites to build and manage your professional identity, build and engage with your professional network, access knowledge, insights and opportunities with all your friends and colleagues.

Original graphics

We will co-ordinate with your existing logo and colors and if you don't yet have a logo, we can help with that as well.

Photography

Location permitting, we are available to take photos of your facility, your products, your staff.

Domain registration and web hosting

We can register your domain and arrange for cost-effective and reliable web hosting.

       Download tips on how to create a memorable domain name.

Search engine submission

Once your site has been developed we can discuss marketing strategies and submit your pages to the appropriate search engines.

Keyword Optimization

Keyword research is a fundamental part of search engine optimization and can mean the difference between success and failure.  There is no point just guessing what keyword phrases people are using, instead you need to be sure that you are using the most targeted keyword phrases available that have enough searches conducted on them to warrant using.

Disclaimer:  Any advice about the “Content” of your web site, however well-intentioned, would just be the opinions of Home and Small Business Computer Services Inc.  If the “Content” on your site has been reviewed or moderated by the owner, then the responsibility of the “Content” lies with the owner.  The only people qualified to give legal advice on “Content” are lawyers who have spent years actually studying the law and have a professional responsibility to provide sound advice.

“Content” shall mean all text, images, video, audio, and other data, products, services, advertisements, other promotional material, links and software, including any modifications, updates, upgrades, enhancements and documentation related to the web site.

 

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